UI/UX Researcher
Heuristic evaluation
Cognitive walkthrough
Usability testing
Test moderation
Data analysis
Paired t-test
Samara Miu
Shelby Rhodes
Natalie Sroisudartana
Apr 14, 2021 - Jun 2, 2021
Our team embarked on a comprehensive comparative study of the Happify application and website to identify areas that required improvement. The principal goal of this study was to assist Happify in enhancing long-term user engagement. To achieve this objective, we utilized various evaluation methods, including heuristic evaluation, cognitive walkthrough, and usability testing, to identify any usability issues. Our primary focus was to provide a detailed analysis of the usability issues identified during the evaluation process, highlighting their severity and potential impact on user engagement, and provide actionable recommendations on how Happify could address these issues and improve the overall user experience.
We conducted a usability test that utilized both cognitive walkthroughs and heuristic evaluations to assess the system's usability. During the cognitive walkthroughs, we simulated the thought processes of users as they completed specific tasks to evaluate the system's usability. In addition, we employed expert evaluators to analyze the system based on established design principles of heuristic evaluation to identify usability issues.
The Happify application's user interface has ambiguous icons in the bottom navigation bar, inconsistent use of vector graphics and photographs resulting in visual overload, and inconsistency in the use of back arrows. There is also a lack of standardization and consistent formatting in text size, and the app lacks the ability to identify nonsensical answers. Additionally, the app can be wordy and dense and lacks shortcut features. Activities also lack clear indications of their type until initiation, and editing comments in the community section is impossible. The "Get Inspired" page uses an infinite scroll feature, making it difficult for users to stop scrolling, and the drop-down menu at the top of the section is labeled "show articles," which could be confusing for users given that the majority of the content comprises videos or images.
The website has an overwhelming design, with multiple colors, background images, graphics, and inconsistent typography design. The content is challenging to scan and digest due to the busy design and significant amount of content. We noticed two buttons for initiating the process with slightly different languages leading to the same link, suggesting a need for consistency in wording. The navbar includes a link to Happify Health, a different version of the product tailored for businesses, but there is no option to return to the previous site. The footer of each page in Happify Health appears misaligned when browsing on mobile devices. The three links on the Jobs page in Happify Health lead to the same context and job descriptions, indicating repeating content. To improve the user experience, we suggest organizing the footer in a similar manner to the main Happify website and categorizing the links on the Jobs page.
There could potentially be confusion among users regarding the process of creating a post in the Happify Community section. Users are required to go through the activity track to create a post, which can be a confusing process. It is unclear which activities offer the option to create a post once completed, adding further obstacles for the user. In our opinion, it would be ideal if Happify provided a way for users to create a post directly within the Community section to simplifying the process and making it more user-friendly.
We have observed the way users would access the Happify Daily section of the app to browse articles and video clips on various topics of their interest. We have noted that some confusion could exist among users regarding this exercise. Specifically, we have found that the rainbow icon in the homepage navigation bar is not sufficiently representative of "articles." Furthermore, we have identified that it might be difficult for users to navigate to the articles section of the app from the account page, as users need to scan through a lot of text to find the "happify daily" link. Therefore, we recommend that Happify should consider using a stronger indicator icon for the homepage navigation bar and provides an easier way for users to access the "happify daily" page from their account page.
We conducted an evaluation of the Instant Play section of the app, which enables users to complete daily emotional fitness training and improve their happiness skills, as well as gain insight into positive emotion and life satisfaction scores. The application provides the user with six training options to choose from, with good recommendations and guidelines to assist them in selecting tasks. After completing a task, the user can rate their experience, post photos, and write a journal, which can be shared with other users who can like and comment on the post. The application offers users the flexibility to keep their recorded tasks private if they prefer. However, we noticed two issues with this section of the application. Firstly, the repeated recommendations provided by the application to assist users in selecting a task can be frustrating. Secondly, the application lacks a time tracking or deadline feature, which some users may prefer.
After conducting an initial review of the Happify app, we identified several key findings. Our objective then was to evaluate the app's navigational efficiency, error prevention and correction, and user engagement with major sections such as activity tracks and the community section.
We conducted an assessment test on 4-6 participants, with each person being interviewed and observed while completing all six tasks using the Happify app on their personal phone. During the test, we recorded the phone screen as well as a video of the participant, which we conducted in person or remotely via Zoom, to capture audio data. The test lasted approximately 20-25 minutes.
1. Can users use the navigation bar in order to find and complete specific actions?
2. Are users able to easily find a track that resonates with them and start it?
3. Do users find that the activities completed actually provide some benefit, such as those listed within each activity description?
4. Are users able to easily delete or edit posts and comments on their timeline and community feed?
5. Do users know how to interact with the articles and video entries on the Happify app?
1. Start with the app open and create an account
2. Find a free track that interests you to begin
3. Complete the first activity in the track
4. Post the activity in the community section
5. Go back and edit the text in the post
6. Find content to view in the Happify Daily section and try to share it with a friend on Facebook
During Task 1, all 5 participants were able to create an account on the app without any issues. This was rated as very easy by all participants. Two of the users expressed confusion at the end of the task as they were expecting a conclusive notification confirming that their account had been successfully created.
During Task 2, all 5 participants were able to successfully find and start a free track on the app. The median score for the task's difficulty was 4 out of 5, indicating that it was relatively easy for the users to complete. Some users felt overwhelmed by the amount of information and assessment questions presented to them at the beginning of the track, despite completing the task successfully.
During Task 3, 4 out of 5 participants were able to complete the first activity in their selected track on the app. The median score for the task's ease of use was 4 out of 5, indicating that it was relatively easy for the users to complete. 3 out of 4 users who played an interactive balloon game during the activity found it confusing as it had no clear end, and disliked the popup ads for the Happify premium subscription. Two participants found the activity directions vague, and two other participants noted that the activities were time-consuming and lacked functionality for long-term use for self-care.
During Task 4, only 3 out of 5 participants were able to successfully post their activity in the community section of the app. The median score for the task's ease of use was 1 out of 5, indicating that it was challenging for the users to complete. For 3 participants, there was no indication of where or how to post the activity to the community section.
During Task 5, only 1 out of 5 participants were able to successfully edit the text in their post, and the median score for the task's ease of use was 1 out of 5. Two participants were not able to attempt this task because they were unable to complete Task 4. Additionally, two participants found it difficult to locate where and how to edit the post content.
During Task 6, all 5 participants were able to successfully find content to view in the Happify Daily section and share it with a friend on Facebook. The median score for the task's ease of use was 4 out of 5, indicating that it was relatively easy for the users to complete. Four out of five participants completed the entire task within 2 minutes or less.
Our objective in this research phase was to compare the navigation patterns and user satisfaction of two health and wellness websites, namely Happify and Headspace.
Our team employed a within-subjects test design, conducted on the Loop11 user testing platform, which allowed us to ask pre-screening questions, record participants' screens as they completed all tasks, and ask debriefing questions, all in one place. In an unmoderated test, we presented nine participants with the task of finding an article on the topic of mindfulness on both the Happify and Headspace websites.
After conducting an initial review and testing of the Happify app, our aim was to compare the navigation patterns of users on the Happify website with that of a similar resource. Additionally, we aimed to gather comparative data on the difficulty of tasks, the ease of use of the website, and the overall satisfaction of the users.
As our objective was to gain a better understanding of how users locate specific articles on both websites, we assigned the following task to our participants. This task allowed us to observe how participants navigated to the page and how they searched for a specific article.
After participants finished the test, we logged data by reviewing their screen recordings to evaluate task completion, time spent, and recorded ratings.
The responses obtained from the comparison usability testing were analyzed to compare the results between the participants' data. The findings were grouped based on the tasks and questions that were assigned to the participants. T-tests were performed on the three questions included in the post-study questionnaire. Through these analyses, themes were identified in the data, which informed the recommendations for improving the Happify mobile application and website.
Of the nine participants, five were able to successfully complete the task on the Happify website, while seven were able to do so on the Headspace website. The average time taken to complete the task on Happify website was 2 minutes and 9.8 seconds, compared to 1 minute and 17.1 seconds on Headspace website.
After each participant completed the assigned task, we asked them to rate the task difficulty, website ease of use, and enjoyment of using the website. We utilized a Likert scale to rate the level of task difficulty and ease of use for the website, with 1 indicating "very difficult" and 5 indicating "very easy." Additionally, we used a similar scale with 1 representing "not at all" and 5 indicating "very much" to rate the participants' enjoyment while using each site.
We use RStudio to perform pair t-test to find out the statistical differences between two sets of data.
The participants' median rating for Happify was 3, while for Headspace it was 4. The corresponding mean scores were 2.67 and 4.44 respectively. This finding yielded a T-value of -4.4376
Participants found the Headspace website easier to use compared to Happify, supported by the higher median and mean scores. The negative T-value from the paired t-test suggests a statistically significant difference between the two websites.
Participants assigned a median rating of 4 to both Happify and Headspace, with mean scores of 3for Happify and 4 for Headspace, respectively. This finding yielded a T-value of -2
The mean difference between two groups is statistically significant. The negative t-value of -2 suggests that the Happify website was significantly more difficult to use than the Headspace website.
According to the user ratings, the median score for Happify was 3, and the median score for Headspace was 4. The mean scores for Happify and Headspace were 3 and 4.22, respectively. This finding yielded a T-value of -3.773
The t-value of -3.773 indicates a significant difference between the means of the two groups. Headspace had higher median and mean scores, indicating users found it more enjoyable to use than Happify.
I acquired valuable experiences and expertise in conducting various usability evaluation methods, including heuristic evaluation, cognitive walkthrough, and usability testing. I developed skills in facilitating testing sessions, posing relevant questions, and capturing valuable data and observations. These experiences equipped me with the necessary knowledge and abilities to evaluate and improve the usability of products.
What I did well?I actively engaged in teamwork, fostering a positive and supportive environment. I effectively communicated ideas, actively listened to others, and openly shared my knowledge and expertise.
What could be improve?During the course of this project, it became evident that none of the team members possessed strong data analytic knowledge. Recognizing this as an opportunity for personal development, I volunteered to take on the responsibility of handling the data analytics aspect of the project. Through this experience, I realized that there is still considerable room for improvement in my data analytics skills. This recognition has emphasized the importance of seeking further learning and practice to enhance my proficiency in data analysis as a UX/UI designer.